Tourism Ireland wishes to appoint a Destination

Marketing / General Sales Agency for South Africa. The

agency, based in South Africa, will report to the Asia Hub

and be responsible for developing, co-ordinating and

executing a comprehensive trade and publicity programme

for the island of Ireland in the South African market. The

annual marketing plans are determined and agreed in

conjunction with and approved by Tourism Ireland. A

thorough knowledge of the tourism industry of the island of

Ireland along with in-market trade, marketing and media

expertise is required to successfully undertake these

services. Please refer to the Specification Document for full

details of the services required. The Contract Period will be

for three [3] years with the option by Tourism Ireland to

extend annually for up to a maximum further two [2] years

subject to satisfactory budget and annual performance

review, and other factors, determined by Tourism Ireland.

The contract will be reviewed after an initial six [6] month

probationary period. It is anticipated that work under the

Contract will commence on 1st January 2014