The object of the contract is the editorial support of the existing Instagram account of the NZFH for pregnant women and parents with children up to three years.

The service to be tendered includes in detail the development of a concept for the content and design further development of the Instagram account, editorial planning, content production (graphics/layout, text editing, reels), community management, administrative support of the channel, ad placement, etc.

With the help of the reach of the Instagram channel, early help is to be made known to expectant mothers and fathers as well as families with children up to three years of age and associated with a positive image. The aim of communication on Instagram is to motivate pregnant women and parents in need of help to accept offers of early aid. In addition, the channel is intended to strengthen parents and pregnant women in their parenting competence.

With the Instagram channel, the NZFH wants to enter into the dialogue with expectant parents and families. The NZFH intends to use the findings from this dialogue for further parent discussions.

The channel is also intended to make the brand "NZFH" known to expectant and young parents. The appearance of the NZFH on Instagram also strengthens the public relations work of the municipal networks Early Aid in this medium and contributes to the digitization of Early Aid.

The object of the contract is the editorial support of the existing Instagram account of the NZFH for pregnant women and parents with children up to three years.

The service to be tendered includes in detail the development of a concept for the content and design further development of the Instagram account, editorial planning, content production (graphics/layout, text editing, reels), community management, administrative support of the channel, ad placement, etc.

With the help of the reach of the Instagram channel, early help is to be made known to expectant mothers and fathers as well as families with children up to three years of age and associated with a positive image. The aim of communication on Instagram is to motivate pregnant women and parents in need of help to accept offers of early aid. In addition, the channel is intended to strengthen parents and pregnant women in their parenting competence.

With the Instagram channel, the NZFH wants to enter into the dialogue with expectant parents and families. The NZFH intends to use the findings from this dialogue for further parent discussions.

The channel is also intended to make the brand "NZFH" known to expectant and young parents. The appearance of the NZFH on Instagram also strengthens the public relations work of the municipal networks Early Aid in this medium and contributes to the digitization of Early Aid.