The present call for tender from the Conseil Interprofessionnel du Vin de Bordeaux aims to identify a provider of marketing services in the United States of America for 2021, 2022 and 2023.

the Program will:

1. Target consumers aged between 25 and 50 years old

2. Make Bordeaux accessible

3. Boost sales

4. Create and share contents

5. Leverage major media to communicate brand messages and content

6. Engage with members of the trade to motivate and incite them

7. Inform and train the trade