Promotion program of the AOC of the vineyards of the Rhone Valley in CHINA for the years 2023 (firm tranche), 2024 (conditional tranche).
Maximize the diffusion of wines in a target market for major exportsMaximize the distribution of wines in a target market for major exports for the years 2023 (firm tranche) and 2024 (conditional tranche).
Training of professionals in the AOC of the Rhone ValleyTraining of professionals in the AOC of the Rhone Valley for the years 2023 (firm tranche) and 2024 (conditional tranche).
Training of professionals at AOC Lirac and Grignan Les AdhémarTraining of professionals at the AOC Lirac and Grignan Les Adhémar for the years 2023 (firm tranche) and 2024 (conditional tranche).
Communication for the general public via social networks for the AOCs of the Côtes du Rhône & Côtes du Rhône VillagesCommunication for the general public via social networks for the AOCs of the Côtes du Rhône & Côtes du Rhône Villages for the years 2023 (firm tranche) and 2024 (conditional tranche).
Events for the General Public for the AOC of the Côtes du Rhône & Côtes du Rhône VillagesConsumer events for the AOC of the Côtes du Rhône & Côtes du Rhône Villages for the years 2023 (firm tranche) and 2024 (conditional tranche).
PR and influence strategy of the AOCs of the Côtes du Rhône & Côtes du Rhône VillagesPR and strategy of influence of the AOC of the Côtes du Rhône & Côtes du Rhône Villages for the years 2023 (firm tranche) and 2024 (conditional tranche).
PR and influence strategy of the AOCs of the Rhone ValleyPR and strategy of influence of the AOCs of the Rhone Valley for the years 2023 (firm tranche) and 2024 (conditional tranche).