The Church's Central Fund is requesting an offer for services in marketing communications and graphic design and production, which includes:
- visual look design with target group-oriented
- implementations of the finished concept or visual look (e.g. Infographers, videos, event materials)
- Development of strategic marketing communications
- Target group-oriented campaign planning
- Content marketing and network vision development (e.g. Search Engine Optimization)
A wide-ranging, cost-effective and agile collaborative partner is sought as a partner to serve in a variety of visual design and production, marketing communications and digital communications needs. Works include design work and execution into finished material or product. The partner is required to manage accessibility requirements.
The background on the object of the acquisition is described in Annex 1 to the call for tenders.
The need for service concerns, among other things, the design of the visual look of the top projects of the Evangelical Lutheran Church in Finland, the production of multi-channel content and the design and production of marketing communications.
The acquisition also includes visualization of information, illustration work and a finished graphic production for Church communication, which is part of the Church Board.
Works include design work and execution as finished material or product.
The need for service is divided into four entities, which are:
1) Visual look design: Design of the visual look of projects, national services and campaigns and their graphic guidance, as well as the necessary applications.
2) Implementations of the finished visual look. Products must comply with applicable accessibility criteria (AA)
a. Design of various printing products according to the visual instruction and execution into ready-made materials or products; brochures, roll-ups and other printing works (excluding Church Board folding publications)
b. Digital content: banners, someimages, light av productions, etc. electronic implementations.
3) Visualization and illustrations of strategic information: For example, visualization of statistics or text/lists as an infographic that helps the recipient perceive entities as well as presenting information in a way of interest. Developing an infographic look, brainstorming and implementing dynamic solutions together with the subscriber.
4) Marketing communications consulting and campaign planning
a. Developing the effectiveness of marketing communications
b. Text works such as video or infographic script
c. Light weight video productions
Based on competition, one supplier is selected. The procurement amounts set out in the tender offer are estimates and the contract does not constitute an obligation to purchase the subscriber or the service provider's exclusive right to produce the service. The services are produced on the basis of separate orders and, if necessary, the operator may use pre-designated subcontractors or partners for the implementation of the services.
The aim of the tendering process is to provide all potential operators with equal opportunities to participate in the tendering process in accordance with the requirements of fair, non-discriminatory, transparent and proportionate procurement law.
Tenderers are not entitled to reimbursement for the bid or other documents they have submitted.