Services to identify and advertise to target market and attract students to College courses.

Leicester College is one of the country’s largest general FE colleges with some 20,000 students.

We are inviting tenders to provide a range of paid for advertising, booking and fulfilment services; but not graphic design or course guide production.

The three year framework agreement covers a broad range of advertising services for campaigns - a minimum of 12 campaigns per academic year - to drive traffic to the website and support recruitment. The types of campaign include but are not limited to:

- Open days/events minimum 4

- Clearing

- Apply now (post GCSE results)

- Professional training/B2B

- Adult part-time courses

We are actively seeking to work with a company who will put forward innovative and effective ideas for advertising channels.

An estimated budget for these campaigns would be circa £100,000 per annum.