The Norwegian Seafood Council (NSC) is a market organisation for Norwegian seafood. The aim of the Norwegian Seafood Council is to increase the value of Norwegian seafood through increased knowledge and demand for Norwegian seafood in new and established markets. This is done through, amongst other things, generic marketing of Norwegian seafood. The Norwegian Seafood Council is now looking for persons, researchers, and/or actors outside the Norwegian Seafood Council who can evaluate the return on NSC's marketing investments.

The Norwegian Seafood Council (NSC) is a market organisation for Norwegian seafood. It was established in 1991 and is owned by the Ministry of Trade, Industry and the Fisheries. The Norwegian Seafood Council is financed by a duty on exports of seafood from Norway. The aim of the Norwegian Seafood Council is to increase the value of Norwegian seafood through increased knowledge and demand for Norwegian seafood in new and established markets. This is carried out as:

— generic marketing for Norwegian seafood;

— communication and emergency preparedness;

— market information;

— market access.

In an organisation such as the Norwegian Seafood Council, there is no direct link between investments and income. As the Norwegian Seafood Council invests money on behalf of the Norwegian seafood industry, it is particularly important to evaluate the effect of the work that is done. The Norwegian Seafood Council has a relatively extensive evaluation plan that spans from how consumers' attitudes change, to the execution of marketing campaigns and satisfaction in the industry. The Norwegian Seafood Council is now looking for persons, researchers, and/or actors outside the Norwegian Seafood Council who can evaluate the return on NSC's investments.