Marketing Birmingham and partners (Black Country, Solihull, Southside and Birmingham Airport) have been awarded European Regional Development Funding for the period up until June 2014. The purpose of the tender was to appoint a supplier for the services related to lead generation aimed at potential investors to support requirements for Marketing Birmingham and ERDF partners for the period up until the end of June 2014. The lead generation activity includes the role of Business Birmingham's strategic business development partner as well as front end sales partner in specified geographical areas.