The purpose of the contract is to design, implement and monitor the results of a communication and promotion campaign for Beaujolais wines in Japan, responding to Inter Beaujolais' "Beaujolais New Generation" strategy and consistent with the Japanese market.

The purpose of the contract is to design, implement and monitor the results of a communication and promotion campaign for Beaujolais wines in Japan, responding to Inter Beaujolais' "Beaujolais New Generation" strategy and consistent with the Japanese market.

Firm tranche market (16/10/2023 to 31/12/2024) and conditional tranche (2025).

Full description in the ECD on e-marchepublics.com