Advising, developing and purchasing media for Floriade Expo 2022 campaigns. In addition, the assignment also includes the coordination of materials, monitoring, adjusting where relevant and reporting the results achieved, including evidence of the placements. The assignment has been split into two lots:
1. traditional media procurement (TV, radio, print, outdoor and cross media);
2. digital and new media purchasing (display and video advertising, paid search, social media and other new media).
Media purchasing; 1. Traditional media purchasing (TV, radio, print, outdoor and cross media)The tender is for the provision of services related to the purchase of media space, hereinafter referred to as Media Purchasing.
Media Purchasing: 2. Digital and new media purchasing (Display and video advertising, paid search, social media and other new media)Tendering for the provision of services related to the purchase of media space, hereinafter referred to as Media Purchasing.