Definition of the strategy, the action plan and implementation of the communication on organ and tissue donation, removal and transplantation to the general public and health professionals

The purpose of this competitive dialogue is to define the strategy, the action plan and the implementation of the communication on organ and tissue donation, removal and transplantation among the general public and health professionals. The market includes more particularly the campaign of the national day of organ donation every June 22, the communication on kidney transplantation from the living donor, the communication on tissue donation and transplantation, and all other communication actions of opportunity according to the news. The objective pursued by the Biomedicine Agency for the general public communication on post-mortem donation is to promote organ and tissue donation and in particular post-mortem organ donation in accordance with the law in force, which makes everyone a presumed organ and tissue donor. In addition, the agency regularly informs health professionals about this activity, by enhancing the chain of donation and collection at transplant.