The purpose of this contract is to support Anivin de France in the development of its digital strategy and its deployment. It will begin at the end of 2020 and will continue throughout 2021. The incumbent is expected to:

- a global reflection to lead to proposals for strategic communication axes and recommendations;

- support for the deployment of this strategy, in particular by taking charge of the design:

—— a website for professionals and members of the inter-profession;

—— a website for English-speaking French and foreign consumers;

—— social network marketing including editorial strategy and content creation (bilingual English).

Develop and deploy the digital strategy of the inter-profession:

- creation of a website and mobile for professionals in the sector;

- creation of a website and mobile for consumers (French and English-speaking foreigners);

- social network marketing: creation and co-creation of content, editorial strategy, artistic direction, advice, influence operations and Community management (optional).