Marketing services | Tenderlake

Marketing services

Contract Value:
GBP 15M - 15M
Notice Type:
Contract Notice
Published Date:
22 December 2020
Closing Date:
29 January 2021
Location(s):
UKH EAST OF ENGLAND (UK UNITED KINGDOM)
UKI LONDON (UK UNITED KINGDOM)
UKJ SOUTH EAST (ENGLAND) (UK UNITED KINGDOM)
Description:
Sales and Marketing Framework

Catalyst Housing is an ambitious G15 Registered Provider with a development strategy set to deliver 1 300 homes a year. As a mixed-use housing provider our strategy is predicated on a strong performing sales function able to influence site specific developments and ensure the homes built are suitable and marketable for within the local housing market. Catalyst is now seeking to establish a framework agreement for a period of four (4) years for sales and marketing services to be split across 16 lots as follows:

Lot 1: Development Consultants;

Lot 2: Valuation Consultants;

Lot 3: UK Sales Agents:

Lot 3a: Overseas Sales Agents;

Lot 4: Creative Marketing Design Agencies;

Lot 5: PR Agencies:

Lot 5a: Social Media Agencies:

Lot 6: Model Makers;

Lot 7: CGI:

Lot 8: Interior Designers;

Lot 9: Home User Guide Providers;

Lot 10: Marketing Suite Providers;

Lot 11: Media Buying;

Lot 12: Cleaning;

Lot 13: Landscaping;

Lot 14: Part X Assisted Move Asset Manager;

Lot 15: Customer Experience Solution; and

Lot 16: Signage.


Development Consultants

Catalyst is seeking to establish a framework agreement for a period of four (4) years for sales and marketing services to be split across 18 disciplines

Lot 1: Development Consultants: the requirement is to provide advice on developments from mix, tenure, pricing, specification, target purchaser profile, planning, affordable housing etc. Development Consultants are invited to express an interest by completing the required Standard Questionnaire which is being made available via the Delta eSourcing Portal.


Show Home Interior Designers

Catalyst is now seeking to establish a framework agreement for a period of four (4) years for a full suite of sales and marketing services to be split across 18 disciplines.

Lot 8: Show Home Interior Design — this requirement is to create and design interior design schemes for show homes, apartment and on occasion, marketing suites too.


Home User Guide Providers

Catalyst is now seeking to establish a framework agreement for a period of four (4) years for a full suite of sales and marketing services to be split across 18 disciplines.

Lot 9: Home User Guides — This requirement it to create and compile home user guides for all of our sales properties prior to handover.


Marketing Suite Suppliers

Catalyst is now seeking to establish a framework agreement for a period of four (4) years for a full suite of sales and marketing services to be split across 18 disciplines.

Lot 10: Marketing Suite Suppliers — this requirement is to design a concept and create and install marketing suites for our sales developments.


Media Buying

Catalyst is now seeking to establish a framework agreement for a period of four (4) years for a full suite of sales and marketing services to be split across 18 disciplines.

Lot 11: Media Buying — This requirement is to complete a media buying strategy, persona work and media audit, both offline and online, out of home, digital, social media, web portals GDN, PPC and other media sources as directed.


Cleaning Services

Catalyst is now seeking to establish a framework agreement for a period of four (4) years for a full suite of sales and marketing services to be split across 18 disciplines.

Lot 12: Cleaning Services — this requirement is to provide cleaning services for show homes, marketing suites, stock plots and sparkle cleans on handover of our properties.


Landscape Services

Catalyst is now seeking to establish a framework agreement for a period of four (4) years for a full suite of sales and marketing services to be split across 18 disciplines.

Lot 13: Landscaping — this requirement is to provide landscaping design and concept for show areas in our marketing suite and complete installation service. Also maintenance of show areas, grass cutting, and stock plot maintenance.


Part Exchange and Assisted Move Asset Managers

Catalyst is now seeking to establish a framework agreement for a period of four (4) years for a full suite of sales and marketing services to be split across 18 disciplines.

Lot 14: Part Exchange and Assisted Move Asset Managers — this requirement it to provide an valuation reports, instruct and manage estate agents on behalf of our clients through an asset management solution. To also provide PX asset management services, including regular reporting, marketing suggestions, property visits and management.


Customer Contact Centre/Experience Solution

Catalyst is now seeking to establish a framework agreement for a period of four (4) years for a full suite of sales and marketing services to be split across 18 disciplines

Lot 15: Customer Contact Centre/Experience Solution — this requirement is to manage and respond to inbound and outbound calls, emails and web leads generated by Catalyst. Update and input to a CRM system and arrange next step appointments, or answer general queries from enquirers.


Signage

Catalyst is now seeking to establish a framework agreement for a period of four (4) years for a full suite of sales and marketing services to be split across 18 disciplines.

Lot 16: Signage — this requirement is for the supply, delivery and installation of signage by a competent and experienced contractor, at various locations throughout London and Counties, bearing in mind that signage size and type will differ from site to site.


Valuation Consultants

Catalyst is seeking to establish a framework agreement for a period of four (4) years for sales and marketing services to be split across 18 disciplines.

Lot 2: Valuation consultants — the requirement is to provide Red Book/RICS valuations on both market sale and shared ownership properties across our developments. This should include both London schemes and also those in the Counties region. Experience would be needed in both market sectors.


UK Sales Agents

Catalyst is now seeking to establish a framework agreement for a period of four (4) years for a full suite of sales and marketing services to be split across 18 disciplines.

Lot 3: UK Sales Agents — the requirement is to provide a full sales and marketing service as required on either large or smaller developments.


Overseas Sales Agents

Catalyst is now seeking to establish a framework agreement for a period of four (4) years for a full suite of sales and marketing services to be split across 18 disciplines.

Lot 3A: Overseas Sales Agents — this requirement is to provide a full sales and marketing service as required on either large or smaller developments focusing solely on ability to sell overseas, with UK link and branch network included.


Design and Creative Agencies

Catalyst is now seeking to establish a framework agreement for a period of four (4) years for a full suite of sales and marketing services to be split across 18 disciplines.

Lot 4: Design and Creative Agencies — this requirement is to provide creative marketing and branding services, which may include online, offline, signage, hoarding, wrapping, marketing collateral, creative work, digital and other bespoke marketing work.


PR Agencies

Catalyst is now seeking to establish a framework agreement for a period of four (4) years for a full suite of sales and marketing services to be split across 18 disciplines.

Lot 5 PR Agencies: this requirement is to provide PR services including PR strategy, press releases, social media influencers, award entries, testimonials, brand awareness, social engagement and events.


Social Media Agencies

Catalyst is now seeking to establish a framework agreement for a period of four (4) years for a full suite of sales and marketing services to be split across 18 disciplines.

Lot 5A: Social Media Agencies — this requirement is to provide social media strategy and management.


Model Makers

Catalyst is now seeking to establish a framework agreement for a period of four (4) years for a full suite of sales and marketing services to be split across 18 disciplines.

Lot 6: Model Makers — this requirement is to design and create bespoke development models for using in marketing suites.


CGI and 3D Visualisation

Catalyst is now seeking to establish a framework agreement for a period of four (4) years for a full suite of sales and marketing services to be split across 18 disciplines.

Lot 7: CGI + 3D Visualisation — this requirement is for bespoke CGI design and creation for developments, interior and exterior and local street scenes.

Download full details as .pdf
The Buyer:
Catalyst Housing Ltd
CPV Code(s):
34928470 - Signage
34999400 - Scale models
45112700 - Landscaping work
70000000 - Real estate services
70300000 - Real estate agency services on a fee or contract basis
70330000 - Property management services of real estate on a fee or contract basis
70331000 - Residential property services
71220000 - Architectural design services
71530000 - Construction consultancy services
72242000 - Design-modelling services
79340000 - Advertising and marketing services
79341400 - Advertising campaign services
79342000 - Marketing services
79342300 - Customer services
79416000 - Public relations services
79512000 - Call centre
79800000 - Printing and related services
79932000 - Interior design services
79993000 - Building and facilities management services
90910000 - Cleaning services
90911100 - Accommodation cleaning services