The IMI2 JU intends to conclude a service contract for the conception and implementation of its 10th anniversary campaign.

In 2018, the IMI2 JU will celebrate its 10th anniversary. This will represent an excellent opportunity to showcase what IMI has achieved in that time. On this occasion, IMI wishes to launch a communication campaign to celebrate and raise awareness of its successes and achievements. The campaign will start on 30 April, the day on which the first IMI Call for proposals was launched in 2008.

The main objective of the campaign will be to raise the visibility of IMI achievements among IMI’s broader stakeholders (academics in the field of health and medicines, SMEs in the biotech sector, the pharmaceutical industry and medical professionals) with a special focus on citizens, patients and policy-makers. As such, the language used should be made of simple, short and clear words to convey messages understandable to a lay audience. The main language of the campaign will be English.

The objective of this call for tender is the conclusion of a service contract between the Innovative Medicines Initiative (IMI) and an economic operator for the creation of the campaign, including production of visual and audio-visual materials.