An order is awarded for the continuation and further development of the cross-media campaign "#IchDuWirNRW" (for information on the campaign see www.ichduwir.nrw)
Further details can be found in the terms of reference.
The order comprises the following service components:
- continuation of the umbrella brand (including logo and claim),
- continuation of the corporate design from 2018 in 2019,
- continuation and further development of the website of the umbrella brand,
- obtaining testimonials for the umbrella campaign,
- interviews, photos and videos of the "role models" for the umbrella campaign,
- development of a social media concept,
- development of posters,
- development of event formats,
- Organizational,
- corrections.
Further details on the respective service components can be found in the service description.