We need a partner who can provide cost-effective recommendations concerning campaign planning (timing, media phase, mix, placement and channels) and media purchases. In addition to traditional media, it is important that the agency has a good overview of different media platforms and excels, in particular, in the digital sphere.

The main responsibility is to develop a media strategy in connection with the PR plan and marketing strategy of the Norwegian Seafood Council in France.

The Norwegian Seafood Council is an international contracting authority with both French and Norwegian stakeholders. We have overall strategies for PR and media communication, together with local marketing plans based on these strategies. We expect our new partner to follow a data-driven decision-making process and have

an appropriate level of communication to explain the reasoning behind their recommendations

We need a partner who can provide cost-effective recommendations concerning campaign planning (timing, media phase, mix, placement and channels) and media purchases. In addition to traditional media, it is important that the agency has a good overview of different media platforms and excels, in particular, in the digital sphere.

The main responsibility is to develop a media strategy in connection with the PR plan and marketing strategy of the Norwegian Seafood Council in France.