Sport Ireland are looking to appoint an agency to develop and manage the roll out of a national communication and activation campaign targeting inactive teenage girls in Ireland that inspires, encourages and motivates them to be more active.
The service and deliverables should ensure a campaign that speaks to inactive teenage girls, re-frames what sport is, opens their eyes to more opportunities and results in girls embracing sport and physical activity and wanting to share their experiences.
Sport Ireland are looking to appoint an agency to develop and manage the roll out of a national communication and activation campaign targeting inactive teenage girls in Ireland that inspires, encourages and motivates them to be more active.
The service and deliverables should ensure a campaign that speaks to inactive teenage girls, re-frames what sport is, opens their eyes to more opportunities and results in girls embracing sport and physical activity and wanting to share their experiences.