The purpose of the procurement is to find a strategic partner for media mediation services with which the Swedish Pensions Agency can have an effective and flexible collaboration, in order to reach the public as a target group. If necessary, the Swedish Pensions Agency can carry out media purchases and placements to a lesser extent.

See the procurement documents for more information about the procurement.

The Swedish Pensions Agency estimates the total scope of the procurement, including fees and media budget, up to four (4) million SEK annually excluding VAT. This budget is divided into a larger marketing activity and a number of smaller ongoing marketing activities. The larger activity is a campaign that is carried out annually.

The volumes indicated may provide bidders with an estimate of the extent of the Pension Authority's needs.

The Swedish Pensions Agency does not guarantee any volumes during the contract period.

The ceiling volume of the framework agreement is SEK 20 million excluding VAT.

See the procurement documents for more information about the procurement.