The award is to be awarded for the further development and implementation of the location marketing campaign "City of Cities" for the Ruhr Metropolis economic area.

The award is to be awarded for the further development and implementation of the location marketing campaign "City of Cities" for the Ruhr Metropolis economic area.

The target group is decision-makers, i.e. executives in companies in Germany and abroad, as well as skilled workers who want to be inspired by the Ruhr Metropolitan Region.

All elements of a long-term campaign have to be developed. It is based on the successful location marketing campaign "City of Cities", which was launched in 2017 and has already been continued.