Developing a new image for the 2020 campaign. The campaign starts (very limited) in April and will be strongly intensified in June. The primary goal is to announce the Dutch Veterans Day 2020 (Saturday 27 June).

The target group of the Dutch Veterans Day media and publicity campaign is the general Dutch public aged 15 to 75. The contracting authority wishes to contract a supplier who, during the contract period, cooperated with the campaign team of the Dutch Veterans Day and in particular with the spokesperson / coordinator of the publicity campaign and education. In addition, the contractor is expected to have a fully-fledged, cooperative and flexible contribution. During the contract period, various activities related to the development of a new image for the 2020 campaign, including DTP work, must be carried out with the campaign team. See the tender document for the total scope of the contract.