Definition of the strategy, the action plan and the implementation of the communication on gamete donation (spermatozoa and oocytes) in the context of medically assisted procreation for the general public and health professionals

The purpose of this framework agreement is to define the strategy, the action plan and the implementation of the communication on gamete donation (sperm and oocytes) in the context of medically assisted procreation for the general public and health professionals. More specifically, it includes the implementation of national campaigns for the recruitment of sperm and egg donors, and all other communication actions of opportunity according to current events. It pursues the following objectives:- to continue educational information and awareness-raising among the general public;- to recruit new gamete donors on a massive scale to meet the demand for renewal of gamete donation stocks (meeting the new regulatory criteria) and the increased demand for new recipient profiles;- to diversify donors in order to achieve a balance in the representativeness of the phenotypic diversity of donors and recipients. Regarding communication with healthcare professionals, the objective is to help them make this activity better known to their patients and the public they work with