This service market is about

a priori evaluation (pre-test) of communication elements (slogans, posters, etc.) with the aim, in particular, of ensuring their understanding and identifying possible avenues of improvement to be integrated before putting into production. Post-test evaluation of communications carried out in the area of awareness and education on mobility and road safety, with the aim, in particular, of assessing how they were perceived by the citizen, to ascertain whether the message was correctly understood, or whether the communication has initiated a reflection or a change in behavior in the citizen. The survey of self-reported behaviors with a representative panel, in order to know, in particular, the real behaviors and practices of Brussels residents and commuters in terms of mobility

See CSC