About HCC
Hybu Cig Cymru (“HCC”) undertakes activities relating to development and promotion of Welsh red meat. In particular, HCC is involved in red meat industry development initiatives and its activities include attendance at/holding trade fairs, information programmes, competitions and consumer demonstrations.
The Framework Agreements and Call-Off Contracts
HCC is seeking to set up framework agreements with one or more service providers (up to a maximum of five service providers per lot) for the provision of export development services in connection with the development, promotion and marketing of Welsh red meat.
Organisations interested in bidding should note that any framework agreement awarded will be a call off agreement and that services will be commissioned on an “as and when” basis. As such, HCC does not guarantee that any party to a framework agreement will be commissioned to provide a minimum level of services or any services at all.
HCC's requirements for the Services
HCC requires tenderers to provide support services to HCC in the context of HCC's export development initiatives in certain regions within the EU. Each such region is covered by a different lot.
Examples of the support services which may be required in relation to a lot are the implementation of market development plans, promotion programmes, facilitating new market opportunities for HCC, providing market information and intelligence to HCC and, where directed, disseminating information to Welsh meat purchasers, agents and journalists, all in the region covered by that lot.
It is particularly important to HCC that successful tenderers will be able to provide a link between HCC and purchasers (including supermarkets and food service distributors), agencies and journalists and provide HCC with knowledge and information about the red meat market in the region covered by the lot or lots for which the tenderer is successful. Such services must be provided within the context of HCC's corporate and consumer brand guidelines and HCC's key messages (copies of which are available from Bryan Regan).
The lots are as follows:
Lot 1: Italy.
Lot 2: Germany.
Lot 3: France.
Lot 4: Belgium.
Tenderers will need to demonstrate that the individuals put forward to work on projects called off by HCC have the skills and experience to satisfy the above requirements.
Organisations interested in participating in this tender process are required to download an invitation to tender ("ITT") from HCC's website (details of which are set out in section I.1 above) and complete and submit a Response to ITT by the date shown in section VI.3.4 below.