The purpose of this contract is the design, realization, production, implementation of a major event, a real marker and figurehead of the event strategy of the city of Reims as well as the definition of the communication strategy and the implementation of a communication plan for the promotion of this great event. It is concluded for a period from the date of its notification until 31 December 2029. Estimated amount of 600,000 euro(s) for the first edition. Gradual ramp-up with a target of 3 million euros for the last edition

The market covers two areas:1) The design, realization, production, implementation, technical monitoring of the event intended to highlight Reims; 2) The definition and implementation of the strategy and the associated communication plan for the influence of this event