News-agency services

Contract Value:: -
Notice Type:: Contract award notice

Published Date:: 26 October 2018
Closing Date:

Location(s):: UK UNITED KINGDOM

Description:

The FCA is looking to establish a 4 year communications framework with six (6) lots. The framework will replace a number of existing FCA contracts which expire in 2018.

Lot 1 - Creative Agency

The Services to be provided under the Framework Agreement for Lot 1 include the development and delivery of advertising and marketing, creative development and production services for all digital and offline channels.

Public Relations

We are looking for an Agency that can develop public relations themes, strategies, plans and tactics across campaigns, whether Business to Consumer (B2C) or Business to Business (B2B).

Media Auditing

The Agency shall be able to devise and deliver media auditing services. This will involve working primarily with the media Agency who is awarded Lot 6

Partnership Marketing

The FCA is looking for Agencies who can offer a range of partnership marketing services and identify opportunities for partnership activity which are relevant to a wider campaign strategy, in collaboration with all Agency teams. The Agencies should be able to demonstrate their experience of forming partnerships with commercial organisations, consumer, and public sector organisations, and be able to design and manage partner retention programmes.

Creative Testing

The role of the creative testing research agency will be to carry out robust and insightful research to inform FCA behaviour change campaigns, with the goal of providing an actionable debrief. All our campaigns are underpinned by behavioural insight and robust evidence. As part of this programme, we also test all our campaign materials with consumers to ensure our messages are effective, clear and resonant.

Communications planning and media buying

Development of measurable integrated communication strategies, channel plans and budget allocations across paid for, owned, earned (and no-cost) channels. The Agency shall be capable of producing robust communications planning strategies from client briefs,showing a clear line of sight from understanding of audience(s) to insight, implementation, and evaluation. Provision of marketplace, audience and media insight and analysis to support consumer and B2B campaigns and wider FCA communications.

Awarded to:: Creative Agency; 23RED Ltd, London (UK); Public Relations; 23RED Ltd, London (UK); Media Auditing; 23RED Ltd, London (UK); Partnership Marketing; 23RED Ltd, London (UK); Creative Testing; 23RED Ltd, London (UK); Communications Planning and Media Buying; 23RED Ltd, London (UK); Creative Agency; Creativerace Ltd, Leeds (UK); Public Relations; Creativerace Ltd, Leeds (UK); Media Auditing; Creativerace Ltd, Leeds (UK); Partnership Marketing; Creativerace Ltd, Leeds (UK); Creative Testing; Creativerace Ltd, Leeds (UK); Communications Planning and Media Buying; Creativerace Ltd, Leeds (UK); Creative Agency; Ebiquity PLC, London (UK); Public Relations; Ebiquity PLC, London (UK); Media Auditing; Ebiquity PLC, London (UK); Partnership Marketing; Ebiquity PLC, London (UK); Creative Testing; Ebiquity PLC, London (UK); Communications Planning and Media Buying; Ebiquity PLC, London (UK); Creative Agency; Engine Partners UK LLP, London (UK); Public Relations; Engine Partners UK LLP, London (UK); Media Auditing; Engine Partners UK LLP, London (UK); Partnership Marketing; Engine Partners UK LLP, London (UK); Creative Testing; Engine Partners UK LLP, London (UK); Communications Planning and Media Buying; Engine Partners UK LLP, London (UK); Creative Agency; Four Communications Group Ltd, London (UK); Public Relations; Four Communications Group Ltd, London (UK); Media Auditing; Four Communications Group Ltd, London (UK); Partnership Marketing; Four Communications Group Ltd, London (UK); Creative Testing; Four Communications Group Ltd, London (UK); Communications Planning and Media Buying; Four Communications Group Ltd, London (UK); Creative Agency; Instinctif Partners Ltd, London (UK); Public Relations; Instinctif Partners Ltd, London (UK); Media Auditing; Instinctif Partners Ltd, London (UK); Partnership Marketing; Instinctif Partners Ltd, London (UK); Creative Testing; Instinctif Partners Ltd, London (UK); Communications Planning and Media Buying; Instinctif Partners Ltd, London (UK); Creative Agency; Kindred Agency Ltd, London (UK); Public Relations; Kindred Agency Ltd, London (UK); Media Auditing; Kindred Agency Ltd, London (UK); Partnership Marketing; Kindred Agency Ltd, London (UK); Creative Testing; Kindred Agency Ltd, London (UK); Communications Planning and Media Buying; Kindred Agency Ltd, London (UK); Creative Agency; Lansons Communications LLP, London (UK); Public Relations; Lansons Communications LLP, London (UK); Media Auditing; Lansons Communications LLP, London (UK); Partnership Marketing; Lansons Communications LLP, London (UK); Creative Testing; Lansons Communications LLP, London (UK); Communications Planning and Media Buying; Lansons Communications LLP, London (UK); Creative Agency; M&C Saatchi (UK) Ltd, London (UK); Public Relations; M&C Saatchi (UK) Ltd, London (UK); Media Auditing; M&C Saatchi (UK) Ltd, London (UK); Partnership Marketing; M&C Saatchi (UK) Ltd, London (UK); Creative Testing; M&C Saatchi (UK) Ltd, London (UK); Communications Planning and Media Buying; M&C Saatchi (UK) Ltd, London (UK); Creative Agency; M&C Saatchi PR UK LLP, London (UK); Public Relations; M&C Saatchi PR UK LLP, London (UK); Media Auditing; M&C Saatchi PR UK LLP, London (UK); Partnership Marketing; M&C Saatchi PR UK LLP, London (UK); Creative Testing; M&C Saatchi PR UK LLP, London (UK); Communications Planning and Media Buying; M&C Saatchi PR UK LLP, London (UK); Creative Agency; OMD Group Ltd, London (UK); Public Relations; OMD Group Ltd, London (UK); Media Auditing; OMD Group Ltd, London (UK); Partnership Marketing; OMD Group Ltd, London (UK); Creative Testing; OMD Group Ltd, London (UK); Communications Planning and Media Buying; OMD Group Ltd, London (UK); Creative Agency; The Nursery Research and Planning Ltd, London (UK); Public Relations; The Nursery Research and Planning Ltd, London (UK); Media Auditing; The Nursery Research and Planning Ltd, London (UK); Partnership Marketing; The Nursery Research and Planning Ltd, London (UK); Creative Testing; The Nursery Research and Planning Ltd, London (UK); Communications Planning and Media Buying; The Nursery Research and Planning Ltd, London (UK); Creative Agency; The Red Consultancy Ltd, London (UK); Public Relations; The Red Consultancy Ltd, London (UK); Media Auditing; The Red Consultancy Ltd, London (UK); Partnership Marketing; The Red Consultancy Ltd, London (UK); Creative Testing; The Red Consultancy Ltd, London (UK); Communications Planning and Media Buying; The Red Consultancy Ltd, London (UK)

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The Buyer:: Financial Conduct Authority

CPV Code(s):: 79212000 - Auditing services; 79310000 - Market research services; 79413000 - Marketing management consultancy services; 90714400 - Activity specific environmental auditing services; 92200000 - Radio and television services; 92310000 - Artistic and literary creation and interpretation services; 92400000 - News-agency services; 98112000 - Services furnished by professional organisations