subject
of the invitation to tender is the conclusion of a framework agreement with a
Economic operators for the supply of design elements in the period 01 March
2024 to 28 February 2025 and a three-time, optional extension of one each
another year.
The services consist of:
Conceptual and visual product development
- Conception of user task flows
- Art direction for all digital audience products of Deutschlandradio, such as
- Websites and apps, etc.
- Further development of the design language
- Design of interface design (UI elements)
- Interaction Design
- Quality assurance of the component library
- Usability Testing
Advice and conception with regard to
- Informationsarchitektur
- Visual language and typography
- Competitor analysis
- User-Tests
- Strategic brand management in the digital space
The subject matter of the tender is described in detail in Part 3 of the tender documents.