The target of the acquisition is media monitoring of Finnish media for the use of the City of Helsinki's divisions and enterprises as well as the shareholders of Helsingin Konsernihankinta Oy. The media monitoring of Finnish media is used to monitor and measure the effectiveness of communications, public image and the success of individual communication measures.
The procurement of media monitoring services for Finnish media includes online media monitoring, print media monitoring as digital facsimiles, social media monitoring and radio and TV programme monitoring. Each subscriber unit purchases a media monitoring service according to its needs.
This procurement is described in more detail in this invitation to tender and its annexes.
The target of the acquisition is media monitoring of Finnish media for the use of the City of Helsinki's divisions and enterprises as well as the shareholders of Helsingin Konsernihankinta Oy. The media monitoring of Finnish media is used to monitor and measure the effectiveness of communications, public image and the success of individual communication measures.
The procurement of media monitoring services for Finnish media forms a single procurement entity in which media monitoring is divided as follows:
1. Online media monitoring (news websites, newspaper websites, other websites)
2. Printtimediaseuranta digitaalisina näköislehtinä
3. Social Media Monitoring
4. Radio and TV programme monitoring (RTV monitoring).
Each subscriber unit purchases a media monitoring service according to its needs.
This procurement is described in more detail in this invitation to tender and its annexes.