Provision of CEP (Customer Engagement Platform) and CDP (Customer Data Platform) Software
Contract Value:
GBP 2M -
Notice Type:
Contract Notice
Published Date:
24 April 2026
Closing Date:
22 May 2026
Location(s):
UKI31 Camden and City of London (UK UNITED KINGDOM)
Description:
The Contracting Authority seeks to acquire a hybrid Customer Engagement Platform and Customer Data Platform to enhance customer communications and engagement while providing data-driven insights across digital channels.
The Contracting Authority is seeking to procure a hybrid Customer Engagement Platform (CEP) and Customer Data Platform (CDP) to support customer communications, engagement, and data‐driven insight across digital channels. These platforms will enable GTR to: •Deliver more relevant and personalised customer communications. •Run data-driven, targeted campaigns that increase engagement and spend. •Gain real-time insight into customer behaviour to improve campaign effectiveness. Simplify planning, execution, and optimisation across channels, replacing fragmented tools The procurement will be conducted under the Procurement Act 2023 using the Competitive Flexible Procedure. For more information about this opportunity, please visit the eSourcing portal at: https://goviathameslinkrailway.delta-esourcing.com/tenders/UK-UK-London:-Customer-Relation-Management-software-development-services./7V569ERAK2 To respond to this opportunity, please click here: https://goviathameslinkrailway.delta-esourcing.com/respond/7V569ERAK2