The assistance that the Commission is seeking should enable it to devise a coherent and consistent communication strategy and to carry out integrated information and communication activities. As a result, the European Commission should be able to better respond to the needs of EU citizens and its policies should achieve a better visibility.

The services required will essentially, but not exclusively, concern the following:

1. general communication activities;

2. audiovisual;

3. printed/online information and promotional material;

4. events;

5. campaigns;

6. media management;

7. Web.